Read the first four chapters of The Machine now: click on the book below.

Winner: GOLD 2016 Axiom Book Awards (Sales category)

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Buy The Machine Now and get two Special Bonuses

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Bonus One
Beyond The Machine Short Course

Beyond The Machine is a six-lesson video short course that builds on what you've learned in The Machine with practical advice and valuable tips from the trenches.

More Info

Extracts from Class 2

Course curriculum

  • CLASS 1: Meaningful Selling Interactions
  • CLASS 2: A Powerhouse Customer Service Team
  • CLASS 3: How to Generate Sales Opportunities
  • CLASS 4: How to Prosecute Sales Opportunities
  • CLASS 5: How to Harness the Power of Technology
  • CLASS 6: How to Manage Your Sales Function

Bonus Two:
An Ode to Speed: Why a focus on cost makes organizations weaker, less profitable, and less competitive

An Ode to Speed presents a viable alternative to cost- based decision-making based on Goldratt’s Theory of Constraints.

Justin challenges the use of cost-based decision-making and presents an alternative approach to management decision-making rooted in maximizing speed rather than minimizing cost.

All else being equal, an organization with a faster clock speed is more profitable and grows faster. It consumes less capital, holds less inventory, and harvests greater economies of scale.